Oooooh loved this!! As somebody who once drove 1 hour (one way) to get to Soul Cycle classes that were $28 each (which was 8 years ago lol) .... I totally resonate with the IT factor. I LOVED those sessions so much. And definitely miss a bit of this spark in my own workouts, to be honest. Looking forward to the next installment!
Yes, great example! Soul Cycle definitely has this figured out as well. So does Orange Theory. There are core psychological / motivation concepts that these programs utilize, and if we leverage them in our own programs, we'll have a greater chance of stickiness.
Oooooh loved this!! As somebody who once drove 1 hour (one way) to get to Soul Cycle classes that were $28 each (which was 8 years ago lol) .... I totally resonate with the IT factor. I LOVED those sessions so much. And definitely miss a bit of this spark in my own workouts, to be honest. Looking forward to the next installment!
Yes, great example! Soul Cycle definitely has this figured out as well. So does Orange Theory. There are core psychological / motivation concepts that these programs utilize, and if we leverage them in our own programs, we'll have a greater chance of stickiness.